Canon Concept Project
This concept was part of a two-week project in a group of three to simulate six weeks worth of work in the industry. The aim was to produce a compelling concept that as part of the group we believed we could deliver to a company.
Introducing the first live streaming camera,
With the increasing trend of live streaming, and more social media users demanding in-the-moment content, the demand for a higher quality, live streaming camera was identified which would substantially outcompete the quality of a mobile phone. The concept proposes using the latest Canon lenses to produce the high-quality video and a tough rubberized case which would enclose the camera. This would encourage users of the camera to go live in more testing conditions, having confidence with grip and the products durability.